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You Don’t Have an Idea Problem. You Have a “Which Idea?” Problem.
You finally find time to work on your social media - and here comes the same question again:
“What should I post?”
So you scroll for inspiration, look at what other businesses are doing, pull up a list of prompts or ask AI for ideas.
Finding something you could post isn’t usually the problem. The harder question is:
“What makes sense for my business to post right now?”
Because more ideas don’t necessarily create more clarity.
Sometimes, you don't need another list of things you could post. You need a better way to decide what your content should be doing for your business in the first place.
And that’s where The Next 3 starts.
A Simpler Way to Decide What to Post Next
The Next 3 is a guided PDF workbook that helps you figure out what your business needs from its content right now—and turn that into three specific post ideas in about 20 minutes.
Instead of starting with a giant list of things you could post, The Next 3 starts with your business—what’s happening now, what you want your content to accomplish, and what makes sense for your customers to hear from you.
Then it guides you through a simple process to narrow your focus, uncover relevant ideas and turn them into three posts you can actually move forward with.
In about 20 minutes, you’ll go from second-guessing what to post to knowing exactly what your next three posts will be—and which one to create first.
Everything You Need to Find Your Next 3 Posts
INSIDE THE WORKBOOK, YOU GET:
A Guided Content Diagnostic Get clear on what your content needs to accomplish right now.
A Guided Idea-Discovery Process Uncover relevant ideas based on your business and your customers.
Your Next 3 Worksheets Turn what you uncover into three specific post topics.
A Simple Action Plan Choose what to create first and when to post it.
A Repeatable Process Come back whenever you need your next three.
In about 20 minutes, you’ll have three relevant post ideas — and a plan for what to create first.
Stop Wondering What to Post. Find Your Next 3 Posts in About 20 Minutes.
A guided content-planning workbook for small-business owners that helps you figure out what your business needs to say right now—then turn that into three relevant post ideas you can actually use.
You know you need to post. The hard part is deciding what to post—especially when there are a hundred different things you could say.
The Next 3 gives you a simple process for narrowing the possibilities and choosing three post ideas based on what your business needs from its content right now—so you can spend less time deciding what to post and more time creating it.
With The Next 3, you'll:
Get clear on what your content needs to accomplish right now
Uncover three post ideas that make sense for your business
Decide which post to create first
Have a repeatable process to come back to whenever you need your next three
In about 20 minutes, you can go from “What should I post?” to three posts planned with purpose.
Built With Small-Business Reality In Mind
I spent a decade working in digital marketing, where I learned the strategy behind creating content with purpose. Then I became a small-business owner myself—and for the past nine years, I’ve experienced marketing from a very different perspective.
I know what it’s like to be the one serving customers, managing the day-to-day, working through an endless to-do list—and still needing to figure out what to post.
I created The Next 3 to bring those two perspectives together and make one part of marketing a little easier: knowing what to post next.
A Few Things You Might Be Wondering
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No. The Next 3 helps you figure out what makes sense for your business to post right now, rather than giving you another generic list of ideas to sort through.
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The Next 3 is designed for small-business owners across industries because the ideas come from your business, customers and priorities.
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About 20 minutes to go from wondering what to post to having your next three post ideas planned.
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Yes. Come back whenever you’ve used your three posts or your priorities change and use the process to find your next three.
Your Next Three Posts Could be 20 Minutes Away.
The next time you sit down to create content, you don’t have to start with the same question: “What should I post?”
Spend about 20 minutes with The Next 3 and walk away knowing what your next three posts will be, which one to create first, and how to find your next three when you need them.
Your next three posts. Planned with purpose.
Stop Wondering What to Post. Find Your Next 3 Posts in About 20 Minutes.
A guided content-planning workbook for small-business owners that helps you figure out what your business needs to say right now—then turn that into three relevant post ideas you can actually use.
You know you need to post. The hard part is deciding what to post—especially when there are a hundred different things you could say.
The Next 3 gives you a simple process for narrowing the possibilities and choosing three post ideas based on what your business needs from its content right now—so you can spend less time deciding what to post and more time creating it.
With The Next 3, you'll:
Get clear on what your content needs to accomplish right now
Uncover three post ideas that make sense for your business
Decide which post to create first
Have a repeatable process to come back to whenever you need your next three
In about 20 minutes, you can go from “What should I post?” to three posts planned with purpose.